In the pharmaceutical industry, where advancements in healthcare are complemented by a competitive market, effective marketing strategies play a crucial...
Marketing Strategy
While experts may draw parallels between COVID-19 and the Spanish Flu or even the recent SARS epidemic, it is a...
We have all seen the news that data deprecation is imminent. The ways that organizations collect, manage and activate customer...
Welcome to your complete guide to customer engagement! Discover how to grow and maintain customer relationships at scale with a...
You know a great customer experience boosts your business. But do you know how to use martech to achieve it?...
Cloud computing has changed the way that companies today do business. Organizations primarily look to the public cloud to manage...
We are generating more data by the day fueled by the increasing digitization of business and society. Further, the complexity...
What is BNPL and why is it taking the world by storm? Buy now pay later (BNPL) is an embedded...
Fifteen years ago, the PowerPC™ architects saw the necessity for an architecture that was scalable and adaptable to a computing...
The global appetite for energy shows no signs of abating and at the same time the way we generate, manage...