Digital & eCommerce Marketing – MarTech Quest

Yoga Democracy outgrew Shopify and turned to Salesforce

Fri, 19 Jun 2026 15:24:47 +0000

Listen to the podcast to hear Yoga Democracy’s CEO and Ember Agency’s Co-Founder discuss their six-week transition from Shopify to Salesforce. Hear how the brand achieved:

Faster time to value
A reduced dependency on 30+ apps
Streamlined operations across one platform

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How (and Why) to Migrate from Shopify

Fri, 19 Jun 2026 15:07:51 +0000

Your ecommerce platform is make-or-break technology that should give you freedom to innovate and build experiences that truly differentiate your business. But if your platform is holding you back, it might be time to migrate. Commerce Cloud is trusted by leaders in every industry because it’s the most complete, configurable, AI-powered commerce platform on the planet.

If you’re planning to replatform from Shopify to Commerce Cloud, here’s a step-by-step guide and important considerations for your migration process.

What you’ll learn

Is it time to migrate? How to know when to replatform
Is it time to migrate? How to know when to replatform
Success story and advice from a customer that made the switch
Tips for post-migration success

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Better search, better business

Fri, 05 Jun 2026 04:24:28 +0000

Generative AI is transforming the enterprise search experience. From customer-facing websites to internal data sets, organizations are powering up enterprise search to return relevant, actionable results that drive business value. This guide explores the tools enabling this next generation of search, including out-of-the-box solutions like Google Cloud Vertex AI Search, Vector Search, Gemini, and more.

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Plan ahead with the 2025 BFCM calendar

Fri, 05 Jun 2026 04:15:50 +0000

Plan ahead with the 2025 BFCM calendar

Top brands know that thorough BFCM prep starts long before November. The Klaviyo 2025 BFCM calendar starts in July, giving you month-by-month recommendations, regional insights, and tactical ideas you need to seize Q4’s biggest opportunities.

You’ll learn:

How to grow your email, SMS, and WhatsApp lists ahead of time
AI-powered pointers and tools for testing creative, flows, timing, and more
Fresh campaign tactics that help your brand stand out
Best practices for retention, reporting, and analysing performance

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Mastering Hybrid Shopping in the Social Commerce Era

Thu, 04 Jun 2026 11:05:43 +0000

In today’s fast-paced, digital landscape, social commerce can help you reach, resonate and sell to a wider audience. From Facebook Marketplace to Instagram Shop and TikTok Shop, there are myriad ways to grow your business, but managing tax compliance can be a challenge.

In this on-demand webinar, you’ll explore how to streamline tax management across all social selling channels, so you can ensure accurate tax determination and avoid costly overpayments. Attendees will get to:

Learn and understand the power of social commerce integration;
Explore powerful integrations that streamline social selling and simplify tax calculation;
Reduce sales friction across social platforms; and
Maximize efficiency to focus on growth.

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Beyond returns: Building loyalty in the post-holiday rush

Thu, 04 Jun 2026 10:05:25 +0000

With as much as 30% of holiday purchases being returned each January, merchants must reframe the hassle of returns into a moment that builds trust and repeat business. This guide explores how Adobe Commerce and Magento Open Source merchants can use ShipStation to automate fulfillment and flip the script on returns, turning them into the start of the next sale.

By downloading this guide, you will learn:

Strategies for Revenue Recovery: How to retain up to 30% more revenue by prioritizing exchange-first workflows and store credits over traditional refunds.
High-Volume Automation: Techniques to process labels 15x faster with 40% fewer clicks, allowing your team to handle massive post-holiday spikes without increasing headcount.
Customer-Centric Fulfillment: How to meet modern shopper expectations by offering printer-free QR code drop-offs and access to a network of 200+ global carriers.
A 30-Day Implementation Roadmap: A practical, week-by-week plan to audit return trends, enable rule-based label generation, and launch branded tracking pages that reinforce trust.

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How AI is supercharging checkout when shopping for everyday essentials

Thu, 04 Jun 2026 10:00:47 +0000

For shoppers purchasing everyday essentials, reliable payment experiences are everything. Quick, regular tasks like running errands shouldn’t be met with slow, clunky checkouts—let alone the risk of fraud. Merchants need to deliver secure, seamless experiences every time.

Are you ready to put AI into action? Download the ebook to learn how to make AI investments count in grocery retailers, convenience stores, and pharmacies.

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PayPal Travel Ebook AI

Thu, 04 Jun 2026 09:56:04 +0000

AI is transforming the way travel businesses connect with customers, streamline operations, and deliver personalized payment experiences.

Download the ebook to learn what AI-powered payments could do for your travel business

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PayPal Travel Ebook Transforming Travel

Thu, 04 Jun 2026 09:54:07 +0000

Travel in the US is undergoing a fundamental shift, shaped by digital behaviors, economic pressures, and a more mobile, global customer base. Payments are now central to how companies compete, grow, and retain loyalty. With rising costs, shifting traveler expectations, and the need to serve both domestic and international customers, having the right payment partner is business-critical.

Download the ebook to learn how to make payments a competitive advantage

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Grow wholesale through digital transformation

Thu, 04 Jun 2026 09:36:43 +0000

The B2B wholesale landscape is evolving, with buyers demanding a B2C-like digital experience, yet many businesses are held back by manual processes and siloed systems. Discover how digital transformation can streamline ordering, boost your bottom line, and increase buyer engagement by integrating with backend systems and automating workflows.

In this content, you will learn:

How to streamline ordering and eliminate manual tasks to boost your bottom line, freeing up sales and marketing resources.
Why Elastic is purpose-built for B2B, offering deeper integration and more capabilities than traditional B2C platforms.
How to increase buyer engagement through a retailer-preferred, intuitive platform that offers personalized assortments and smart recommendations.
How digital transformation can lead to significant cost savings, with brands reducing printed materials by up to 90% and physical samples by 70%.

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